UX: ers can liberate business potential

Organizations with leaders who have a hard time letting go of being in control, hold back innovative ideas, champion outdated management methods, and cannot see the benefits of diversity and inclusion, must realize that these attitudes are an obstacle to both development and business success.

That’s not only a point of view, it’s a fact supported by statistics. But, there is hope! Agile methods and UX-designers can help. All you need is to be flexible, open, and ready for the rapid changes that are inevitable when you invite them to your playground.

UX:ers can drive disruptive, unique, and beautifully innovative changes in your organization, unleash the true potential of your employees and profoundly change the way you work to produce your services. And it will lead to better business too.

To survive as a business in the rapidly changing world of today you need to be agile. And to be agile, you need to let go. Of old ideas, value systems and preconceived ideas about what the world is all about. It’s scary, we know. But once you let agile UX: ers liberate your employees, transform your organizational culture, and create their own disruptive, and diverse ecosystem they will prove that it was all worth it.
Trust us on this. And read on.

UX professionals participate in the creation of great new products, functionalities, ways to understand each other and cooperate, to form a common identity and tone of voice. And they know how to build trust in teams. They are specialists in design thinking and can facilitate design workshops where employees from different departments can get together and explore the rapid changes of markets, needs, and possibilities.

Design Thinking is agile to its core. Finding out what companies have to do to succeed in designing products and services that are user friendly, cares about the user, and are attractive for them, is key to success. Agile methods will reveal what does not work, and has to change in an organization for it to become successful. That’s why UX Design is essential in startups, even though UX has not yet been fully acknowledged throughout the industries for the innovative and disruptive possibilities it holds.

There are even professionals who teach executives the value of UX design. Even though most workshops that demand physical contact have been cancelled during the pandemic.

“Often, UX design leaders need to surface and socialize how their current designs hold their organization back. Executives and stakeholders — often insulated from the customer’s actual experiences — don’t realize how far away from the vision they currently are.”


UX Designer & UX Writer, with some Frontend skills. Journalist. IP/Author's Rights. Tech. New Digital Media. Networking across the Globe. Ex board mbr RSF/SE.